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BULL NEWS
FOR IMMEDIATE RELEASE

Contact:
Carolyn Kneller – WZZS-FM (106.9 The Bull) – 863.494.4111 – Carolyn@bull.fm


Heartland Broadcasting Corporation Adds Desoto Bulldogs Play-By-Play Football Coverage
Heartland Broadcasting Corporation Scholarship Awarded to Hardee High School Senior Graduate, Mary Braddock

Zolfo Springs, Florida (June 14, 2010) - High School Football Season kicks off in August 2010 and Heartland Broadcasting Corporation is proud to continue full coverage of Hardee High School Football all season. Wes Roe and Thomas Trevino return as play-by-play announcers on the radio dial 106.9 WZZS-FM.

The Hardee High School Award Ceremony held on Tuesday, June 1st was attended by Casey Williams, General Sales Manager at Heartland Broadcasting Corporation. Williams presented the annual Heartland Broadcasting Corporation Scholarship to Senior Athlete, Mary Braddock. Congratulations to Mary for her achievements and best of luck in all future endeavors in her post-secondary education.

Through feedback from listeners and members of the community, Heartland Broadcasting assessed a community need to carry Desoto High School Football games. “The Bulldog’s will return to 105.3 FM! We will stop the music, and switch to a live high school football game Friday nights at 7:00 PM. Several years ago we had play-by-play coverage of Bulldog Football on 105.3 FM. We haven’t had full coverage of the Bulldogs for a few years, but after receiving numerous requests in the community, we are pleased to be approved by the Superintendent of the Desoto County School Board to broadcast the Bulldog games,” says Carolyn Kneller, Promotions Director. “With the help of business sponsorships of the Desoto Bulldog games, an annual scholarship will be possible for a Desoto High School Senior Athlete, just like we do for Hardee High School. So not only will we be meeting one need in the community to carry the games, but we will be building a new annual scholarship for a Desoto High School Senior Athlete, which will be awarded at the end of the upcoming school year,” Kneller added.

Heartland Broadcasting Corporation is parent company to radio stations 106.9 WZZS-FM better known as “106.9 The Bull,” and sister station 105.3 WZSP-FM also known as “La Zeta 105.3.” Heartland Broadcasting Corporation’s goal is to better serve the listener community while meeting the needs of the business community.

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